Customized 3-D chocolate bars could be in the offing

Staff Report
Published Jan. 20, 2014

Rock Hill-based 3D Systems and The Hershey Co. have entered into a multiyear joint development agreement to develop three-dimensional printing technology to manufacture chocolate products and other confectionary treats.

The alliance combines Hershey's food science and manufacturing expertise with 3D Systems' printing technology, officials said.

"We believe that innovation is key to delivering relevant, compelling consumer experiences with our iconic brands," said William Papa, vice president and chief research and development officer at Hershey, headquartered in Hershey, Pa. "We embrace new technologies, such as 3-D printing, as a way to keep moving our timeless confectionery treats into the future."

"Mainstreaming 3-D printing is fundamental to our success, and we are fortunate to partner with Hershey” and to expand the 3-D printing experience into edibles, said Chuck Hull, chief technology officer at 3D Systems.

3D Systems’ agreement with Hershey follows the S.C. company’s September acquisition of The Sugar Lab, a startup micro design firm based in Los Angeles that uses 3-D printing to make confections in real sugar.

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