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Demand strong for made-in-S.C. BMWs




Total U.S. sales of BMW vehicles dropped 5.7% in August from a year ago, the automaker reported. But sales of South Carolina-made BMW sports activity vehicles were up nearly 19% in August and more than 13% through the first eights months of 2012.



Staff Report
Published Sept. 5, 2012

The BMW Group on Tuesday reported August sales in the United States of 22,553 vehicles, a decline of 5.7% from the same month last year.

BMW sales up for the year

Vehicle type

BMW brand
Passenger cars
Light trucks
Mini brand

Total BMW Group

Year-to-date sales

164,636
115,633
49,003
43,632

208,268

Year-over-year increase

5.6%
2.7%
13.2%
15.9%

7.6%

SOURCE: BMW Group

Year-to-date sales remain ahead of 2011 figures.

While total BMW Group sales dropped last month, sales of the sports activity vehicles made in Spartanburg County were up nearly 19% in August and nearly 13% through the first eight months of 2012.

BMW sold 6,916 made-in-South Carolina light trucks in August.

Passenger vehicle sales, meanwhile, were down 33.9% at 9,919 for the month, the company reported.

Year-to-date, BMW Group sales in the U.S. are up 7.6% at 208,268, including Mini-brand sales.

“August numbers showed how tight the supply of new vehicles has been for us but the eagerly awaited new models, the X1 and 3 Series AWD (all-wheel drive) in particular, are arriving and that’s great news for our customers and our dealers,” said Ludwig Willisch, president and CEO of BMW of North America LLC, in a news release. “All indicators show sales momentum increasing and with the model-year change now complete, we have ambitious plans for the months ahead.”   

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